Lasa Sauces


Food & Drink


Brand Strategy

Visual Identity


Packaging design for an spicy new brand about to hit supermarket shelves.

Lasa Sauces & Seasoning is an exciting new brand ready to launch in UK. The distinctive use of pattern, representative of which countries the ingredients are sourced from, help customers quickly identify and differentiate between flavours. The power behind the imagery, conveys the tasty potential that these new sauces and seasonings could bring to any home cooked meal with ease. Strong and flexible, the packaging system can be easily adapted for future brand extensions and product lines.