Client

ÓG Hostel

Sector

Tourism

Hospitality

Deliverables

Brand Strategy

Visual Identity

Implementation

A youth hostel brand that truly reflects the Irish community within the Gaeltacht Quarter.

With the huge influx of tourists arriving in Belfast everyday, ÓG hostel wanted to create accommodation that was different. We created an experience unlike anything else that truly allows the guests to learn about the new modern and rich Irish heritage whilst showcasing the beautiful and unique Gaelige language.

 

Whilst undertaking the brief, we wanted to maximise the tourist potential of our native language, making it key a complementary element of the design but insuring it was not overwhelming. As long as everyone check outs having learnt a cúpla focal we’re happy.